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Everyone Needs a BAG (Big Audacious Goal)

By Rachelle Disbennett-Lee

A Big Audacious Goal (BAG) is a clear and compelling catalyst that serves as a focal point for effort. Unlike smaller goals, the BAG is something that is huge. It is challenging and in some ways seems impossible - but a BAG is also inspiring, compelling, and motivating.

Everyone needs a BAG. BAGs challenge us to be more than we are right now, and to tap into all of our resources. BAGs bring out the best in you by bringing all your talents to the forefront. Goals are wonderful to have, but having that one Big Audacious Goal will make the biggest difference in helping you become who you were meant to be.

Throughout life we will have different BAGs. I have had several BAGs in my life; my most recent one was to complete my doctorate degree. It took me seven years, but the goal of achieving it was so compelling that I couldn't give up. According to Robert G. Allen a BAG, "Scares you, because you know you can't do it by yourself. It forces you to push the envelope of your own beliefs and get massively creative."

If you are going to have goals, why not have at least one Big Audacious Goal. You should have at least one goal that pushes you beyond your self-imposed limits. One goal that is so big that it scares and excites you at the same time. Having a BAG will motivate you to go further than you ever thought you could and do more than you ever thought possible. If you are going to dream, why not dream big and create a BAG that will test all that you are and give you back more than you can imagine.

About The Author

Coach Rachelle Disbennett-Lee, PhD, is a Certified Master Coach specializing in working with business owners and professionals in being more profitable and productive while staying sane and balanced. Coach Lee is the publisher of the award winning e-zine, 365 Days of Coaching. Her first book, 365 Days of Coaching - Because Life Happens Every Day (Universal Publisher, 2004) was named a finalist for Best Book 2004 by and has a five star rating on Visit Coach Lee at her websites and

True Direction, Inc. Copyright>>> This article along with byline attached may be freely republished <<<


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